Toronto Maple Leafs unveil first-ever jersey ad

This morning, the Toronto Maple Leafs unveiled their first-ever jersey advertisements that will debut this upcoming season.

The sponsorship is provided by Ontario Dairy, an organization that represents dairy farmers in Ontario, and the advertisement appears in the form of a hilariously simple 'Milk' patch on the right side of the chest.

The advertisement will appear in white on the home jerseys and blue on the away jerseys. Despite many fans' complaints of ads appearing on jerseys, it's well-integrated and isn't too distracting from the actual jersey.

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